Smart Data Analytics
Banks and financial services organisations are becoming more customer-centric in order to be more competitive and to survive. The focus for banks is now shifting to what customers want to buy, rather than what financial institutions want to sell them.
ConnectIQ uses AI and machine learning models to generate recommendations for future purchases and product recommendations for customers. It provides the ability to automatically collect the data around the customer, products and purchase history and compile the 360-degree view of each individual customer. It recommends the best next product for a customer, using customer characteristics, seasonality information and historical trends to provide real-time insights and a ‘single version of the truth’ of your customer data, preferences and suggestions.
CHALLENGES
Overcoming your greatest challenges can be tough; we’ve got you covered
Banks often miss key customer insights, leading to inaccurate predictions and lost sales opportunities. Without a data-driven approach, they struggle to offer relevant products that truly meet individual customer needs and preferences.
Financial institutions often struggle with siloed and fragmented data, making it difficult to gain a unified view of customer behaviour. This lack of comprehensive insight hinders their ability to make informed decisions about customer engagement and retention.
Banks risk losing valuable customers due to low engagement, often driven by irrelevant marketing offers and generic communications. Without a tailored approach, maintaining customer interest and loyalty in a competitive marketplace becomes increasingly difficult.
Poorly targeted marketing efforts result in wasted resources and missed opportunities. Financial institutions often struggle to connect with the right customers at the right time, resulting in ineffective campaigns that fail to drive meaningful business growth.
Without a clear understanding of customer behaviour and preferences, banks often miss critical cross-sell and up-sell opportunities. This disconnect can lead to stagnant growth and a failure to fully capitalise on their existing customer base.
Financial institutions often struggle to measure and optimise customer profitability across multiple dimensions. This lack of visibility can hinder strategic decision making and limit their ability to focus on high value customers and drive overall growth.
UNLOCK PERSONALISED PRODUCT INSIGHTS
Make smarter decisions with AI-driven precision
ConnectIQ harnesses the power of AI and machine learning to deliver personalised, data-driven product recommendations. By analysing real-time customer behaviour and purchase history, this tool enables you to predict the next best product for each customer, maximising your cross-sell and up-sell potential.
AI-driven personalization can enhance customer satisfaction by 25% and increase engagement rates by 35%
Improve customer satisfaction and profitability
Deliver customised offers and dynamic pricing based on user behaviors and profiles and increase your customer value
ConnectIQ enables you to create tailored experiences based on customer preferences, demographics and historical trends. Improve customer satisfaction by delivering relevant, timely offers that resonate with your audience. This solution helps you increase customer loyalty and lifetime value while optimising your marketing efforts. Explore the power of AI-driven recommendations and increase profitability.
Get insights to enhance your ESG performance
The platform enables clients to efficiently collect, validate, and leverage comprehensive, auditable ESG insights. It collects, centralizes and structures ESG data from across your organization and beyond, transforming scattered information into unified, actionable intelligence. This forms a reliable ESG data foundation, to bring precision and integrity to your ratings, assessments, and strategies.
Unlock the business value from your payments data
Your payments data holds immense value, perhaps more than you realize. With margin pressures, rising customer expectations, ISO 20022 migration, and the expansion of real-time payments infrastructure, there are significant opportunities to leverage payments data for revenue generation and business growth.
ConnectIQ can assist you on your payments data monetisation journey enabling access to secure and enriched real-time payment data offering valuable insights and additional revenue streams to support your business.
BENEFITS
Accelerate your journey from raw data to reliable insights - delivering results 10 times faster
Maximise customer lifetime value with AI-driven recommendations tailored to individual behaviours and preferences. Increase engagement and drive more sales by delivering relevant product suggestions that meet their evolving needs and expectations.
Uncover untapped cross-selling opportunities by using AI to predict what your customers need next. ConnectIQ helps you personalise offers and increase sales, ensuring that every customer interaction leads to potential revenue growth.
Deliver real-time product recommendations with the power of machine learning. ConnectIQ analyses customer data instantly, so you can suggest the most relevant products at the right time, driving higher engagement and conversion rates.
Engage customers more effectively by tailoring offers based on their unique preferences and behaviours. ConnectIQ ensures every interaction is personalised, helping you connect with your audience on a deeper, more meaningful level.
Take the guesswork out of customer engagement with AI-powered insights that predict the next best action for each individual. From product recommendations to targeted offers, you’ll make smarter decisions that increase satisfaction and loyalty.
Create more personalised customer interactions with real-time AI recommendations. ConnectIQ ensures that every touchpoint is relevant and meaningful, improving the customer experience and driving higher retention and satisfaction rates.
Make more effective use of customer data with AI-powered segmentation and recommendation tools. With AI Recommender, you can create hyper-targeted, data-driven marketing campaigns to ensure you reach the right audience with the right offer.
Gain a clearer understanding of customer profitability with AI-driven insights. The ConnectIQ helps you identify high-value customers and uncover trends that influence buying behaviour, so you can focus on growth opportunities.
Make sure your offers hit the mark every time with AI-driven personalisation. ConnectIQ analyses past behaviour and preferences, enabling you to tailor product recommendations that resonate with individual customers and increase conversions.
Effortlessly increase customer satisfaction by providing highly relevant product recommendations. ConnectIQ helps you make personalised, timely suggestions that ensure your customers feel understood and valued, leading to stronger relationships and loyalty.
